In the world of hair care, it is rare to see two such distinct worlds capable of to unite to create a perfect synergyOn one hand, you have the creative energy of Brooklyn, home of Carol's Daughter, a brand born from a love of natural ingredients and family recipes. On the other hand, you have the avant-garde elegance of London, the stronghold of Umberto Giannini, renowned for his expertise in hair textures and strengthening treatments. Although founded around the same time, these two brands have evolved in different parts of the world to fulfill a common quest: hair excellence.
At Ethni Beauty Market, our role as experts is to identify the best of each world for designing customized solutions. We understand that combating hair breakage isn't won with a single miracle product, but through a hybrid routine combining deep nourishment and structural strengthening. Here, we offer you a unique ritual that restores strength and elasticity to your curls.
Step 1: Gentle and respectful cleaning
It all starts with a healthy base and a cleaning process that doesn't damage the fibers. For this first step, we choose British expertise with the Curl Jelly Wash plant-based shampoo by Umberto Giannini.
This 100% sulfate-free shampoo is a true blessing for curly hair. Its vegan formula gently cleanses while respecting your scalp's natural oils. By avoiding harsh stripping agents, it preserves moisture from the very first wash, which is essential for preventing tangles and minimizing breakage during subsequent steps.

Step 2: Restoring water balance
Once your hair is purified, it's essential to restore its suppleness. We then advise you to continue with the... Thirsty Curls moisturizing conditioner by Umberto Giannini.
This treatment is specifically formulated to quench thirsty curls. By restoring the hair fiber's moisture balance, it makes hair more manageable, softer, and above all, stronger. A well-hydrated curl is one that stretches without breaking.

Step 3: The weekly strength treatment
To combat breakage in the long term, a deep weekly treatment is essential. We're heading back to New York with the hydrating mask. Carol's Daughter's Hair Milk.
This mask is a concentrated source of nourishment thanks to its formula based on agave and mango butter. It revitalizes and helps maintain curl definition while reducing frizz. After rinsing, your hair benefits from improved elasticity and increased strength.

Step 4: The protective sheath and the definition
Styling is a critical step where hair often undergoes tension. To protect your lengths while enhancing their shape, use this cream. Hair Milk curl defining cream Carol's Daughter is the ideal ally.
Its lightweight texture nourishes and defines your curls without weighing them down. By providing suppleness and elasticity, it acts as a protective sheath that strengthens the hair fiber against friction and handling throughout the day.
Step 5: The fork guard
Length retention is the ultimate goal of any anti-breakage routine. To protect your ends and strengthen your lengths, we have selected the Grow Long serum by Umberto Giannini.
This serum contains pro-vitamin B5, plant proteins, and stimulating extracts. Its role is to strengthen the hair shaft and protect against mechanical damage, thus limiting the formation of split ends.

Step 6: The treatment mist that completes your routine
Lack of hydration between washes is often a cause of premature breakage. To keep your hair in optimal condition, finish your routine with the spray. Grow Long & Smooth by Umberto Giannini.
This light mist hydrates and protects the fiber while providing shineUsed daily or between washes, it helps maintain hair softness without weighing it down.

Ethni Beauty Market's expertise at the service of your hair
This crossover routine between Carol's Daughter and Umberto Giannini is a hair care strategy developed by our experts for to meet the specific needs of textured hair. By combining the hydration and nutrition of Brooklyn with the advanced fortification of London, we offer you a clear path to healthy, resilient curls.

